Mortgage Social Media: 5 Places
to Use Keywords in your Social Media Efforts.
By JC
Kiadii, Internet Marketing for
Mortgage
Professionals
Keywords are the terms prospects type in the search engines when they
are (a) actively seeking your services or (b) in the market for your
services. For example, targeting someone who types “buy a home in
Atlanta, GA” is a good idea – if they are looking for a home, they
probably will also need a mortgage. The selection of the
right keywords for your mortgage web site
involves identifying keywords that (a) get enough traffic to make the
effort worthwhile (b) show an interest in your mortgage services and
(c) don’t have a lot of competition.
Once you’ve selected your keywords and are using them on your mortgage
web site, don’t forget to use the keywords in your social media
marketing efforts.
Here are 5 places you can use keywords in your social media efforts.
- In your bio and/or profile on social
media sites. - As your social media username.
- In the titles and content of your blog
posts. - As anchor text in links from your blog
posts to your web site. - In the titles and contentĀ of
articles you submit to other web sites.
Where
do you use keywords in your social media marketing efforts?
http://www.twitter.com/mortgageva
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JC
Kiadii, Mortgage Internet Marketing
Services . 770-469-7385. Are
you reaching out to the 87% of
new buyers who start their search online?
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